Guest lecture Roland Böhme on managerial decision making

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Roland Böhme (Managing Director, ilogs Information Logistics GmbH), Dietmar Sternad (Program Director, International Business Management) and the 1st semester International Business Management students.
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Wirtschaft & Management
International Business Management

Roland Böhme, Managing Director of ilogs Information Logistics GmbH, held a guest lecture about key managerial decisions in business development as part of the Management & Leadership course of the CUAS International Business Management program on October 18th, 2017.

He vividly described the main steps that his company went through from a small software start-up to becoming a global player in e-commerce solutions for managing car parks, including a wide range of prominent reference customers from airports and car park operators to car manufacturers in Europe, Australia, and the United States. In addition to getting insights into how a business can achieve a global reach, the 1st semester International Business Management students were also given the opportunity to work on a current internationalization-related challenge of ilogs and present their ideas for further developing the business.