English: Persuasive Self-Presentation (ILV)Back
|Semester of degree program||Semester 1|
|Mode of delivery||Presencecourse|
|Language of instruction||English|
On successful completion of the course, students:
- Will be able to introduce and present themselves professionally in person and in multimedia using an "elevator pitch" style
- Can communicate fluently and spontaneously using appropriate style and language in a business and academic context
- Expand their business and context-specific vocabulary
- Can identify the core information in specialized texts as well as
- Can present and argue their own ideas clearly and convincingly in English
The course will cover the following topics/content:
- Self-Presentation: Personal Profile and "Elevator Pitch
- The key to successful teamwork
- The secret to success
- Voice delivery and presentation
- Persuasive discussion
Doyle, T/ Zakrajsek, T/ Loeb, J.H. (2013): The New Science of Learning: How Brain Research Is Revolutionizing the Way We Learn. Virginia: Stylus Publishing, LLC.
Eagleman, D. (2017): The Brain. The Story of You. New York: Vintage.
Study Skills and Training, University of Oxford
The Yes Theory podcast by Headspace
Further reading and resources will be provided by instructors.
Authentic materials will be put together by the lecturer and made available and adapted to student needs.
Recommended reading and reference works:
Business Spotlight Magazine https://www.business-spotlight.de/
Harvard Business Review https://hbr.org/
TED Talks www.ted.com
Presentation Guru https://www.presentation-guru.com/
Emmerson, P. (2009) Business Vocabulary Builder, Macmillan
Emmerson, P. (2010) Business Grammar Builder - Intermediate to Upper-Intermediate, Macmillan
Bailey, S. (2010). Academic Writing for International Students of Business
Murphy, R. (2012) English Grammar in Use with Answers: A Self-study Reference and Practice Book for Intermediate Students of English, (4/e), CUP
Hughes, J. (2008). Success with BEC: The new Business English Certificates course. Vantage [B2], Student's book (1. publ. ed.).
Moderated group work, lecture, discussion, individual exercises
Cumulative module examination
The module grade is calculated weighted by the ECTS credits of the individual courses (ILV - integrated lecture) of the module and results as follows:
ILV "English: Persuasive Self-Presentation" - 1 ECTS
Assessment type: Continuous assessment
Assessment method/s: Portfolio, comprising a presentation and 3 written reflection papers or related exercises relative to modules components (courses) based on content covered and active participation. These will be awarded a participation grade if completed successfully.
Student performance within the English course "Persuasive Self-Presentation will be graded following the Austrian grading scale.