In her guest lecture, she took the students on an exciting journey to a future that is characterized by digital transformation and gave highly interesting insights into how SAP, one of the world’s leading software companies follows its mission “to help the world run better and improve people’s lives.” Issues related to the strategy, culture, and the organizational structure of SAP – both on a global as well as on a regional basis – were discussed in a lively way.
For the students, it was a very engaging experience with extremely valuable insights into the operations and challenges of a highly successful global business organization.“