International Business Management Excursion to Croatia in November 2014

CUAS students and two accompanying lecturers (Ms. Eithne Knappitsch, second from the right hand side in the front and Ms. Birgit Aigner-Walder third from right) and Mr. Roman Rauch, Trade Commissioner (5th in the back, from the left hand side)
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International Business Management

As part of the course “CEE/SEE Business Environment” 21 CUAS first semester International Business Management students were given the chance to get close insights into two organizations and one company located in the marvelous Croatian capital of Zagreb.

On Wednesday, November 12th, the group left early from CUAS in Villach to have their first appointment in Zagreb with Mr. Roman Rauch, the Trade Commissioner of the Austrian Chamber of Commerce (WKO) in Croatia. Mr. Rauch gave a very interesting and honest insight into the Croatian economy including the challenges and opportunities companies that consider engaging in investment activities in the country are faced with. The responsibilities of the foreign trade centers of the WKO (Advantage Austria) all around the world was another very interesting topic Mr. Rauch was talking about in his presentation.

After Mr. Rauch had provided the group with a lot of interesting information the meeting was followed by intense discussion between the students and the Trade Commissioner. The students very much appreciated Mr. Rauch’s efforts in helping them understand the Croatian business culture. The students were also given the chance to try delicious traditional Croatian “Kifli” (Kipferl – similar to small croissants) which were provided by Mr. Rauch and his team.

After a lunch break in the picturesque old town of Zagreb, the students continued their excursion to look behind the scenes of Ericsson Nikola Tesla, the leading provider of modern information-communications products and services. Mr. Darko Huljenić, the company’s expert on technology, innovation and scientific activities and Mr. Zoran Bojko, the Strategy and Business Development Manager shared their expertise on the company’s development and strategies.

On the second day of the excursion the student group had a meeting with the Croatian Chamber of Economy (or Hrvatska Gospodarska Komora as it is called in Croatian language). Mr. Zvonimir Savić, the Managing Director of the Department for Financial Institutions, Business Information and Macroeconomy, and Ms. Silva Stipić Kobali, the Assistant Managing Director of Sector for International Affairs, provided the group with a very interesting and comprehensive presentation on Croatia’s economy and culture.

As a nice ending of the excursion the students could enjoy a guided city tour in the afternoon before heading back to Villach. All the main attractions in Zagreb – especially those in the old quarter - were visited. During the city tour the students did not only get the possibility to experience the unique atmosphere of the capital, but also to talk about all the impression gathered throughout the previous two days. Besides the educational benefit the students very much enjoyed spending time as a group and getting into close contact with the Croatian way of life and doing business.